All work

Malta Rugby Championship.

Create a powerful new identity to unite all domestic rugby competitions and raise their profile in Malta.

01Client
Malta Rugby Championship
02Sector
Sports & National Competition
03Year
2025
04Services
  • Branding
  • Brand Guidelines
  • Strategy
Malta Rugby Championship project hero

The brief.

The Malta Rugby Championship was created to bring all local rugby competitions under one structured and professional system. It required a modern identity that reflected both the progress of the sport and its ties to Maltese rugby heritage: a brand strong enough to carry the weight of national competition.

Without a unified brand presence and a clear competition hierarchy, the existing structure lacked the visual credibility and recognition needed to grow visibility and raise the profile of the league. A strong identity system was essential for establishing the MRC as a prestige platform for the sport in Malta.

What we did

  1. 01

    Brand Identity System Creation

    We built a complete brand identity around the values of strength, heritage, and future growth, designed to carry the championship forward.

  2. 02

    Logo Mark Development

    We created the Ram logo mark, inspired by the long-standing mascot of Maltese rugby and designed to be instantly recognisable at every level of the competition.

  3. 03

    League Branding Structure

    We developed a colour-coded identity system that gives each competition its own distinct look while maintaining consistency across the full championship.

Selected work from the project.

Malta Rugby Championship featured work
Malta Rugby Championship gallery 1
Malta Rugby Championship gallery 2
Malta Rugby Championship gallery 3

The impact.

  • 1

    Unified Championship Brand

    All domestic competitions now sit under one consistent and recognisable identity built to last.

  • 4

    League Identity System

    Distinct branding created for the Premiership, Knockout Cup, and Women's League while maintaining full cohesion.

  • Prestige

    Visibility & Recognition

    A stronger visual foundation designed to raise the league's recognition and professional presence at every level.

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